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Digital Transformation Now!

Guiding the Successful Digitalization of Your Business Model
Langbeschreibung
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today's economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.
Inhaltsverzeichnis
Introduction,- History of Digital Transformation.- Digital Transformation of Business Models.- Selected Examples Demonstrating the Digital Transformation of Business Models.- Existing Approaches.- Roadmap for the Digital Transformation of Business Models.- Summary.
Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets.
ISBN-13:
9783319728445
Veröffentl:
2018
Seiten:
70
Autor:
Daniel R. A. Schallmo
Serie:
SpringerBriefs in Business
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch

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