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Applied Discourse Analysis
Popular Culture, Media, and Everyday Life
Langbeschreibung
This book, written in an accessible style and illustrated with drawings by the author and with many other images, discusses the basic principles of discourse theory and applies them to various aspects of popular culture, media and everyday life. Among the topics it analyzes are speed dating, advertising, jokes, language use, myths, fairy tales and material culture.
Inhaltsverzeichnis
Introduction: Li'l Abner and Critical Multimodal Discourse Analysis
Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He has published more than seventy books on media, popular culture, humor, semiotics and tourism. He was a Fulbright lecturer in Italy in 1963 and has lectured in countries such as Iran, China, Indonesia, Germany, and Argentina. He was elected to the University of Iowa School of Journalism and Mass Communication Hall of Fame in 2009.
ISBN-13:
9783319471815
Veröffentl:
2017
Seiten:
201
Autor:
Arthur Asa Berger
Serie:
Progress in Mathematics
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch
58,84 €*
Lieferzeit: Sofort lieferbar
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