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US Firms’ Business Competence in the Taiwanese IT Industry

Langbeschreibung
This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs' strategies are composed of assorted heterogeneous elements.
Inhaltsverzeichnis
The US Firms' Business Competence in the Taiwanese IT Industry.- Taiwan's Industrial Development, Foreign Investment and IT Industry.- The Strategy Formulation and Change of Foreign Subsidiaries and Their Functional Units.- The Determinants of Strategy Formulation and Change in Foreign Subsidiaries and Their Functional Units.- Linkages of Cross-Functional Units in Different Types of Subsidiaries.- Conclusion.
Pi-Chi Chen is Lecturer in International Business atthe Department of International Business and Economics, the University ofGreenwich. Her research interests include international business strategymultinational enterprises based in emerging markets, multinational networks andsubsidiaries, and regional innovation and development.
ISBN-13:
9783319320281
Veröffentl:
2016
Seiten:
234
Autor:
Pi-Chi Chen
Serie:
Understanding China
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch

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