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Ogilvy on Advertising
Langbeschreibung
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
David Ogilvy
ISBN-13:
9781802794960
Veröffentl:
2023
Erscheinungsdatum:
02.02.2023
Seiten:
288
Autor:
David Ogilvy
Gewicht:
316 g
Format:
194x126x28 mm
Sprache:
Englisch
14,50 €*
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