Langbeschreibung
To oversee growth from an idea to a company with billions in revenue, CEOs must reinvent many aspects of their company in anticipation of it reaching ever-higher revenues. Author Peter Cohan takes you through the four stages of scaling: winning the first customers, building a scalable business model, sprinting to liquidity, and running the marathon.
Inhaltsverzeichnis
Part I: Exploring the Scaling Model.- Chapter 1: Introduction.- Chapter 2: Creating Growth Trajectories.- Chapter 3: Raising Capital.- Chapter 4: Sustaining Culture.- Chapter 5: Redefining Job Functions.- Chapter 6: Hiring, Promoting, and Letting People Go.- Chapter 7: Holding People Accountable.- Chapter 8: Coordinating Processes.- Part II: Implications for Leaders.- Chapter 9: What's Next?.- Appendix A: Notes.