Langbeschreibung
Aimed at undergraduate and postgraduate students taking advanced strategy modules and practitioners alike.
Inhaltsverzeichnis
1. Practicing Strategy: Foundations and ImportanceSECTION A; PRACTITIONERS2. Chief Executive Officers3. Chief Strategy Officers (CSOs)4. Strategy Teams5. Middle managers6. Strategy ConsultantsSECTION B: PRACTICES7. Strategy Tools8. Influencing Strategy through DiscourseSECTION C: PRAXIS9. Strategic Alignment: The ESCO Model10. Practicing Strategy across Firms: Insights from M&As11. Strategic Ambidexterity: Dealing with TensionsSECTION D: CASE STUDIES12. Teaching Strategy using the Strategy-as-Practice approach13. Strategic Leadership and innovation at Apple Inc.14. Centrica - Strategizing in Multi-Utility15. Narayana Health: Bringing Quality Healthcare to the Masses16. A "Reliable" Recovery?17. Marconi - When Strategists Hit the Perfect Storm18. Lafarge v. Blue Circle - Practices in a Hostile Takeover19. Room for Improvement? Relocating a Business School20. Strategy-making 2.0 - Strategy Development Process at the Wikimedia Foundation