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Marketing Research
Applied Insight
Langbeschreibung
For undergraduate, postgraduate and MBA students, this highly successful textbook is an essential guide to Marketing Research.
Inhaltsverzeichnis
1. Introduction to marketing research and insight
Dr Daniel Nunan is Reader and Head of Department at the University of Portsmouth. Previously, he taught at Birkbeck, University of London and Henley Business School, University of Reading. Prior to his academic career, Daniel held senior roles in the financial services and technology sectors.
ISBN-13:
9781292308746
Veröffentl:
2020
Seiten:
976
Autor:
Dan Nunan
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch
59,49 €*
Lieferzeit: Sofort lieferbar
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