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Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader
Langbeschreibung
The former Amazon executive who launched and scaled Amazon Marketplace gives business leaders the ultimate playbook on how to "think like Amazon" to succeed in the digital age.
Inhaltsverzeichnis
INTRODUCTION: WHAT WOULD JEFF DO?
John Rossman was an executive at Amazon, where he launched and scaled the Marketplace business, which now accounts for more than 50 percent of all units sold at Amazon.com. He also led the enterprise services business, with responsibilities for Target.com, NBA.com, Toys R Us, and other top brands. He now heads Rossman Partners, a niche business advisory firm that helps clients succeed and thrive in the digital era. Rossman has worked with The Gates Foundation, Microsoft, Nordstrom, Target, Walmart, and many others. He is highly sought after for expert commentary regarding Amazon by global news media, such as the New York Times, CNBC, and Bloomberg, among others.
ISBN-13:
9781260455496
Veröffentl:
2019
Erscheinungsdatum:
03.06.2019
Seiten:
320
Autor:
John Rossman
Gewicht:
542 g
Format:
236x156x35 mm
Sprache:
Englisch
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