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The Trans-Oceanic Marketing Channel
A New Tool for Understanding Tropical Africa's Export Agriculture
Langbeschreibung
This book applies marketing channel analysis to Africa's export agriculture and examines the opportunities, problems, and policies of the various channel members. You'll find a fresh and long-run view of export agriculture that is not entrapped in the current pessimism about downward trends in sub-Saharan Africa. The Trans-Oceanic Marketing Channel will open your eyes to vertical, ocean-straddling links between actors, particularly the exporters and importers.
Inhaltsverzeichnis
Contents Preface
Erdener Kaynak
ISBN-13:
9781136747120
Veröffentl:
2014
Seiten:
296
Autor:
Erdener Kaynak
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
64,99 €*
Lieferzeit: Sofort lieferbar
Alle Preise inkl. MwSt.