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Euromarketing and the Future
Langbeschreibung
The future of your business depends on your ability to anticipate changes and developments in consumer behavior. Euromarketing and the Future helps you chart a course for success through the diverse and challenging European markets, presenting research and theory on where they've been, where they're going, and what's likely to happen when they get there. This unique book doesn't use tarot cards, fortune tellers or a crystal balljust an international panel of business scholars who draw on their extensive experience to help you develop effective management and marketing plans for the years to come.
Inhaltsverzeichnis
Preface
Kaynak, Erdener; Kahle, Lynn R
ISBN-13:
9781136459955
Veröffentl:
2013
Seiten:
212
Autor:
Erdener Kaynak
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
36,49 €*
Lieferzeit: Sofort lieferbar
Alle Preise inkl. MwSt.