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New Product Development
Successful Innovation in the Marketplace
Langbeschreibung
New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, New Product Development can help you innovate and keep your company on the leading edge, no matter what type of industry you're in!
Inhaltsverzeichnis
Foreword
Erdener Kaynak, Nicholas Mills, Michael Z Brooke
ISBN-13:
9781136400285
Veröffentl:
2012
Seiten:
248
Autor:
Erdener Kaynak
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
83,49 €*
Lieferzeit: Sofort lieferbar
Alle Preise inkl. MwSt.