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The Consumer . . . or Else!
Consumer-Centric Business Paradigms
Langbeschreibung
Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. In the past, power struggles raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer! This valuable book will show you what this change means and howand whybusinesses must adapt to succeed. Handy charts, tables, case vignettes, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industriesSam Walton, Jack Welch, and many moregive the book a unique and memorable flavor.To view an excerpt online, find the book in our QuickSearch catalog at HaworthPress.com.
Inhaltsverzeichnis
Foreword
Donald F Dufek, Camille P Schuster
ISBN-13:
9781135185800
Veröffentl:
2011
Seiten:
196
Autor:
Donald F Dufek
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
72,49 €*
Lieferzeit: Sofort lieferbar
Alle Preise inkl. MwSt.