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International Business and Tourism
Global Issues, Contemporary Interactions
Langbeschreibung
Tourism is changing. This innovative textbook examines a key international service industry in the context of globalization processes, the state, and increased individual mobility, using case studies to illustrate wider themes and key issues.
Inhaltsverzeichnis
Section 1: Framing International Business and Tourism - Governance and Regulation Section 2: The Internationalisation of Tourism Businesses Section 3: The Internationalisation of Tourism: Practices and Processes Section 4: Tourism and Destinations in the Internationalisation of Business
Tim Coles is University Business Research Fellow and Senior Lecturer in Management in the School of Business and Economics at the University of Exeter, UK, where he is also co-director of the Centre for Tourism Studies. C. Michael Hall is Professor of Marketing in the Department of Management, University of Canterbury, New Zealand; Visiting Professor, Faculty of Organisation and Management, Sheffield Hallam University, UK; and a Docent at the Department of Geography, University of Oulu, Finland. He is also co-editor of the journal Current Issues in Tourism.
ISBN-13:
9781134096565
Veröffentl:
2008
Seiten:
304
Autor:
Tim Coles
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch
72,99 €*
Lieferzeit: Sofort lieferbar
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