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Designed for Digital

How to Architect Your Business for Sustained Success
Langbeschreibung
Practical advice for redesigning "big, old” companies for digital success, with examples from Amazon, BNY Mellon, LEGO, Philips, USAA, and many other global organizations.
Jeanne W. Ross is Principal Research Scientist at the MIT Sloan Center for Information Systems Research.Cynthia M. Beath is Professor Emerita at the University of Texas McCombs School of Business.Martin Mocker is Professor at ESB Business School at Reutlingen University, Germany, and Research Scientist at the MIT Sloan Center for Information Systems Research.
ISBN-13:
9780262354783
Veröffentl:
2019
Seiten:
208
Autor:
Jeanne W. Ross
Serie:
Management on the Cutting Edge
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
2 - DRM Adobe
Sprache:
Englisch

22,99 €*

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