The Oxford Handbook of Consumption

The Oxford Handbook of Consumption consolidates the most innovative recent work conducted by social scientists in the field of consumption studies and identifies some of the most fruitful lines of inquiry for future research. It begins by embedding marketing in its global history, enmeshed in various political, economic, and social sites. From this embedded perspective, the book branches out to examine the rise of consumer culture theory among consumer researchers and parallel innovative developments in sociology and anthropology, with scholarship analyzing the roles that identity, social networks, organizational dynamics, institutions, market devices, materiality, and cultural meanings play across a wide variety of applications, including, but not limited to, brands and branding, the sharing economy, tastes and preferences, credit and credit scoring, consumer surveillance, race and ethnicity, status, family life, well-being, environmental sustainability, social movements, and social inequality. The volume is unique in the attention it gives to consumer research on inequality and the focus it has on consumer credit scores and consumer behaviors that shape life chances. The volume includes essays by many of the key researchers in the field, some of whom have only recently, if at all, crossed the disciplinary lines that this volume has enabled. The contributors have tried to address several key questions: What motivates consumption and what does it mean to be a consumer? What social, technical, and cultural systems integrate and give character to contemporary consumption? What actors, institutions, and understandings organize and govern consumption? And what are the social uses and effects of consumption?

Introduction: Situating Consumers and ConsumptionFrederick F. Wherry and Ian WoodwardPart I: Key Contemporary Themes1. The Social Embeddedness of MarketingStefan Schwarzkopf2. The Sharing EconomyJuliet B. Schor and Mehmet Cansoy3. Prosumption: Contemporary Capitalism and the "New" ProsumerGeorge Ritzer4. Consumer Culture TheoryEric J. Arnould and Craig J. Thompson5. A Sociological Critique and Reformulation of BrandsThomas C. O'Guinn, Albert M. Mu?iz, Jr., and Erika Paulson6. Relational Work and ConsumptionNina Bandelj and Christopher W. Gibson7. Meaningful Objects and ConsumptionSophie Woodward8. Bourdieu, Distinction, and Aesthetic ConsumptionOmar LizardoPart II: Organizing Consumption9. Taste, Legitimacy, and the Organization of ConsumptionJennifer Smith Maguire10. Cultural Markets and ConsecrationMarc Verboord11. Emotions in Consumer StudiesEva Illouz and Yaara Benger Alaluf12. Young People and Consumption: The Changing Nature of Youth Consumption in an Era of Uncertainty and Digital ExperienceKonstantinos Theodoridis and Steven Miles13. Consumption as Production: Data and the Reproduction of Capitalist RelationsUlises A. Mejias and Nick CouldryPart III: Consumer Transactions, Relations, and Devices14. Household Finances and Credit VisibilityFrederick F. Wherry15. The Cultivation of Market Behaviors and Economic Decisions: Calculation, Qualculation, and Calqulation RevisitedFranck Cochoy16. Consumer Transactions: Consumer BankingZsuzsanna Vargha17. Consumer Credit SurveillanceAlya Guseva and Akos Rona-TasPart IV: Inequality and Stratification18. Omnivorousness, Distinction, or Both?Jos?e Johnston, Shyon Baumann, and Merin Oleschuk19. The Development of Ethnoracial Market Segments: Lessons from the US Latino Media MarketG. Cristina Mora20. Race and Consumer InequalityGeraldine Rosa Henderson and Kathy Zhang21. Fashion and Its Gendered AgendasAshley Mears22. Gentrification and Urban InequalityRichard E. Ocejo23. Branding National Identity in an Unequal WorldMelissa AronczykPart V: Practices, Performances, and Identities24. Subcultures and ConsumptionJohn W. Schouten25. Taste, Sensation, and Skill and Skill in the Sociology of ConsumptionDavid Wright26. Food TastesJennifer A. Jordan27. Gender as a Critical Perspective in Marketing PracticeSusan Dobscha and Gry H?ngsmark-Knudsen28. Consumer Cities, Scenes, and Ethnic restaurantsDaniel Silver and Terry Nichols ClarkPart VI: Reformulating Markets29. Ethical ConsumptionKeith Brown30. Affluence, Anti-Consumerism, and the Politics of ConsumptionKim Humphery31. Linking Environmental Sustainability and ConsumptionAmanda M. Dewey and Dana R. Fisher