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Creative Boot Camp

Generate Ideas in Greater Quantity and Quality in 30 days
Langbeschreibung
Creative Boot Camp is a 30-day creative training program that will increase the quantity and quality of your ideas. The book begins by exploring what creativity is and isn't, how we can train ourselves to improve our own ideation, and what steps we need to take to generate more ideas and better ideas for our creative selves, our creative projects, our creative businesses, and our creative lives. Like any muscle, creativity requires repetitive and challenging exercise to grow. The 30-day program provides an escalation of creative exercises that test our problem-solving prowess and train us to overcome the obstacles that inhibit ideation. The program tests regularly, both in idea quantity and quality, to ensure we are on track with our boot camp goals. But unlike the gym, these exercises aren't to be dreaded. They are light, fun, and take 10-15 minutes max. By the end of the 30-day boot camp, readers will see noticeable improvement in the quantity and quality of their ideas.
Inhaltsverzeichnis
IntroductionPre-Test1. Creativity is a Habit2. Purpose and Restriction = Creative Fuel3. Becoming an Epic Failure4. Problem Solving: Baptism By Fire5. Solving the Pieces6. Play is the New Work7. Overcoming the Obstacles8. Measuring Creativity9. Training PrepSection 1: Starting from ScratchSection 2: NumbkillerSection 3: Flavors of RelevanceSection 4: The Creative BarbellSection 5: Novelty's PenthouseFinal ExamThe AftermathIndex
Stefan Mumaw is the Creative Director and Purveyor of All That Rocks at Callahan Creek, a Kansas City-based ad agency. He has written five books, the most recent being Chasing the Monster Idea, which examines the characteristics shared between truly monstrous creative ideas. Previously, he co-authored Caffeine for the Creative Team and Caffeine for the Creative Mind with Wendy Lee Oldfield, along with Redesigning Websites and Simple Websites. He has spoken at numerous creative industry gatherings over the years and has been known to embarrass himself and those around him if given the opportunity.
ISBN-13:
9780133123166
Veröffentl:
2012
Autor:
Stefan Mumaw
Serie:
Voices That Matter
eBook Typ:
PDF
eBook Format:
EPUB
Kopierschutz:
1 - PDF Watermark
Sprache:
Englisch

13,99 €*

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