The Art of Business Wars

Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
Langbeschreibung
Based on the chart-topping Business Wars podcast, stories and lessons from history's greatest business rivalries. Using Chinese military genius Sun Tzu's strategies as a guide, Brown examines why some companies triumph while others crumble.Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs?and victory is all that matters.
David Brown is the host of the hit podcasts Business Wars and Business Wars Daily. He is also the co-creator and host of Texas Standard, the Lone Star's statewide daily news show, and was the former anchor of the Peabody award-winning public radio business program Marketplace. He has been a public radio journalist for more than three decades, winning multiple awards, and is a contributor to All Things Considered, Morning Edition, and other NPR programs. Brown earned his PhD in Journalism from the University of Texas at Austin and his Juris Doctor from Washington and Lee University School of Law. He lives with his wife and two children in Austin, Texas.
ISBN-13:
9780063019522
Veröffentl:
2021
Erscheinungsdatum:
13.04.2021
Seiten:
368
Autor:
David Brown
Gewicht:
525 g
Format:
236x162x38 mm
Sprache:
Englisch

38,00 €*

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